Amazon, Google Teams Up with White House To Secure Devices From cyberattack By CIOTechOutlook Team

Amazon, Google Teams Up with White House To Secure Devices From cyberattack

CIOTechOutlook Team | Wednesday, 19 July 2023, 08:43 IST

The White House will unveil a project to help Americans identify devices that are less susceptible to cyberattacks, working with businesses including Amazon, Google, and Best Buy (BBY.N). The White House announced that this new certification and labeling program would raise the cybersecurity requirements for smart appliances like refrigerators, microwaves, televisions, air conditioners, and fitness trackers.

The "U.S. Cyber Trust Mark" emblem will be applied by manufacturers and merchants to their products, and the program is expected to be operational by 2024. According to an unnamed senior government source, the program aims to improve network security and usage because it is essential for both national security and the economy.

According to the White House, the Federal Communications Commission will solicit public opinion before launching the labeling program and then register a national trademark with the U.S. Patent and Trademark Office. Samsung, Cisco Systems, Logitech, LG Electronics U.S.A., and Cisco Systems are some of the other program members.

The White House's national cyber policy, which was revealed in March, emphasized the need for software developers and businesses to take greater responsibility for securing their systems against hacking. Additionally, the Department of Defense and the Federal Bureau of Investigation have stepped up their efforts to counter the global activities of ransomware groups and hackers.

Since May, at least two U.S. government entities have had their email accounts secretly hacked, according to information released last week by Microsoft and American authorities.