Bloomr: Transforming Sales Performance with Cutting-Edge Technology

Bloomr: Transforming Sales Performance with Cutting-Edge Technology

CIO Vendor The sales technology solutions market in India is witnessing a rapid growth trajectory, projected to reach an impressive value of $11.6 billion by 2028, with a remarkable compound annual growth rate (CAGR) of 16.8 percent from 2022 to 2028. Sales technology solutions play a pivotal role in enhancing sales teams' effectiveness, driving revenue growth, and fostering stronger customer relationships. However, there are persistent gaps and challenges that hinder optimal performance. These challenges encompass complex and fragmented solutions, integration complexities and an urgent demand for a comprehensive, user-friendly tool tailored to address the unique pain points of sales professionals. Goal seek Solutions steps up with Bloomr, an extraordinary product poised to be a game changer in the industry. Crafted with cutting-edge features and a user-centric design, Bloomr revolutionizes sales operations, effortlessly surmounting industry obstacles.

Since Bloomrs incorporation, the firm has been providing cutting-edge solutions to MNCs, large enterprises, SMEs, and startups across diverse industry verticals. “Our operational offices in Mumbai, Pune, Chennai, Delhi-NCR, and Hyderabad allow us to cater to clients in automotive, consumer goods, material science, agri-business, manufacturing, pharmaceuticals, healthcare, and banking sectors”, speaks Rahul, Director, Goalseek Solutions. As the industry evolves, Bloomr is actively tackling challenges, including meeting customer demands and better experiences. The firm’s approach to gathering insights has transformed from traditional field research to leveraging digital tools and social networks, enabling it to provide precise and unbiased insights. Furthermore, Bloomr focuses on optimizing sales team productivity through its Sales enablement, Sales Force Automation and Customer Relationship Management products.
 
Building Success through Collaboration and Support
“Our team comprises four key verticals, each dedicated to supporting our customers in achieving success. First, our Business Consultants bring 20-30 years of sales, marketing, and customer management expertise, shaping our solutions based on their valuable insights. Second, our Business Development team engages with clients to understand their requirements, framing problem statements from the customer's perspective”, speaks Rahul. The experts also serve as the primary contact for customers during the pre-deployment stage. Bloomrs Technology team collaborates closely with other teams and clients, designing, developing, and customizing solutions and its Customer Success team acts as the firm’s eyes and ears on the ground, ensuring smooth execution.

Bloomr, understands that many of its clients come from industries where sales teams are just beginning to adopt the technology. The real challenge lies in facilitating this adoption and managing change, as there can often be strong push backs. “We recognize that for a tool to be successful, it must offer value to the user. That's why at Bloomr we have developed modules that go beyond basic functions like customer visits, pipeline management, and order capturing”, says Rahul. The firm’s differentiated modules include market intelligence, resource management, complaint tracking, and value selling, among others. These modules empower salespeople to enhance their customer connections and perform at a higher level. Bloomr prioritizes providing quick inputs for informed decision-making, ensuring that sales professionals can maximize their customer engagements without getting bogged down by reporting or complex analytics.

Embracing Innovation and Global Expansion
At Bloomr, the roadmap includes expanding its product portfolio with Bloomr+ - plug-and-play solutions for sales enablement. Launching in Q3, these products empower sales teams to enhance customer engagement. “We've also introduced SkillTiger, offering courses to enhance sales and marketing capabilities. Additionally, we're expanding our presence in new markets, executing projects in Europe, APAC and Australia, complementing our base in India. This expansion strengthens our global footprint and deepens our understanding of diverse markets”, adds Rahul. Exciting times lie ahead as Bloomr continues to innovate, empower sales teams, and broaden its reach.