Amazon to incorporate logistics network, SmartCommerce offerings with ONDC By CIOTechOutlook Team

Amazon to incorporate logistics network, SmartCommerce offerings with ONDC

CIOTechOutlook Team | Friday, 24 February 2023, 08:43 IST

The government-backed Open Network for Digital Commerce will be integrated by e-commerce giant Amazon with its logistics network (from pickup to delivery) and SmartCommerce services (ONDC).

The Micro, Small and Medium Businesses (MSMEs) in India can develop and expand their businesses using digital platforms with the help of the AWS-powered SmartCommerce suite of SaaS solutions, which also has enablers for onboarding to the ONDC network.

More than half of Amazon's approximately 11 lakh merchants are from tier 2 cities. The company also intends to offer across 100% of operable pin codes and digitise one crore small enterprises by 2025.

According to the corporation, Amazon has digitalized over four million kirana outlets and small enterprises in India.

This integration "will provide greater technology support to the seller community and further empower small businesses. It will also benefit crores of consumers with wider choices. The integration would mark a significant step towards the ONDC’s vision of democratizing e-commerce across India," Amazon said.

Manish Tiwary, Country Manager, India Consumer Business, Amazon India, said, “Amazon’s vision and commitment for India are closely aligned with ONDC’s objectives of digitally enabling small businesses, and providing convenience and choice to customers across the country".

"We are excited about the opportunities to mobilise Amazon’s industry-leading infrastructure and technology, including logistics, and small business digitization tools, to help the ONDC accelerate its objectives," he added.

“We are happy that Amazon has a definite roadmap to being a part of the ONDC network and is taking its first step in coming in as the logistics partner in the ONDC network which is an idea established with a view to democratise digital commerce in India, and we also hope that the buyer and seller platforms are onboarded as early as possible,” T Koshy, MD and CEO of ONDC said.