Micro Mitti: From Plots to Prosperity: Making Real Estate work for the Common Indian
The global real estate technology market, valued at $50.3 billion in 2024, is projected to touch $407.52 billion by 2033, growing at a CAGR of 26.17 percent. In India, this trans-formation is being shaped by rapid urbanization, govern- ment-backed infra- structure, and rising demand for alternativeinvest- ments. Yet, tier II and tier III cities where the next phase of India’s growth is unfolding continue to face legacy issues, including unstructured real estate markets, lack of exit options, poor transparency, and limited access to quality projects for small investors.
Micro Mitti, founded by Manoj Dhanotiya, is bridging this gap not just as a tech platform but as a complete co-investment ecosystem that enables everyday Indians to build real wealth through real estate. With a unique Co Invest, Co-Build, and Co-Exit model, Micro Mitti empowers even first-time investors to access premium land and projects, previously reserved for HNIs and large developers.
Digital Transparency in Real Estate
Unlike typical fractional real estate firms that merely list properties, Micro Mitti co-invests in every project, put ting its own capital at stake alongside investors. From land identification and legal documentation to construction and exit, every step is driven by technology and transparency.
t the core of this innovation is the Micro Mitti mobile app, which brings institutional-grade investment access to the palms of common investors. Features such as Real Estate NAV (Net Asset Value), legal document archives from 1925, RERA compliance, feasibility reports by JLL, and live construction feeds turn what used to be a risky black-box into a transparent, verifiable process.
“We’re not just digitizing real estate, we are democratizing wealth”, says Manoj Dhanotiya, Founder & CEO, Micro Mitti. “Our app ensures that a school teacher from Indore or a shopkeeper in Bhubaneswar can invest with the same confidence as a family office in Mumbai”.
The Co-Investment Model: Real Skin in the Game
At the heart of Micro Mitti’s model is its co-investment principle. The company doesn’t just facilitate investments it invests in the same asset with you. It exits only after investors have realized their returns, ensuring aligned interests.
This model addresses one of the biggest challenges in Bharat’s real estate, which is landowners and small investors stuck with illiquid assets or substandard development options due to lack of trusted developers. Micro Mitti brings brand value, design quality, and liquidity pathways, working with India’s best architects, top legal advisors, and global research firms.
“Real estate gives better long-term returns than FDs or gold. But the challenge was access and trust. We aim for 20-30 percent IRR, not speculative but based on land appreciation, infraled growth, and planned exits”, Manoj adds.
A Vision Rooted in Bharat
While most PropTech firms chase metros, Micro Mitti is deliberately focused on Indore, Surat, Lucknow, Bhubaneswar, and the villages that surround them. These are regions where land still appreciates, families still dream of ownership, and investors seek stability over speculation.
By combining urban planning expertise, top-grade construction, AI based land analytics and a commitment to financial inclusion, Micro Mitti is rewriting the playbook for Bharat’s real estate. Its upcoming features include SIP-based investing, secondary market trading, and AI-driven trend predic tions.
By combining urban planning expertise, top grade construction, AI based land analytics, and a commitment to financial inclusion, Micro Mitti is rewriting the playbook for Bharat’s real estate
The Co-Investment Model: Real Skin in the Game
At the heart of Micro Mitti’s model is its co-investment principle. The company doesn’t just facilitate investments it invests in the same asset with you. It exits only after investors have realized their returns, ensuring aligned interests.
This model addresses one of the biggest challenges in Bharat’s real estate, which is landowners and small investors stuck with illiquid assets or substandard development options due to lack of trusted developers. Micro Mitti brings brand value, design quality, and liquidity pathways, working with India’s best architects, top legal advisors, and global research firms.
“Real estate gives better long-term returns than FDs or gold. But the challenge was access and trust. We aim for 20-30 percent IRR, not speculative but based on land appreciation, infraled growth, and planned exits”, Manoj adds.
A Vision Rooted in Bharat
While most PropTech firms chase metros, Micro Mitti is deliberately focused on Indore, Surat, Lucknow, Bhubaneswar, and the villages that surround them. These are regions where land still appreciates, families still dream of ownership, and investors seek stability over speculation.
By combining urban planning expertise, top-grade construction, AI based land analytics and a commitment to financial inclusion, Micro Mitti is rewriting the playbook for Bharat’s real estate. Its upcoming features include SIP-based investing, secondary market trading, and AI-driven trend predic tions.