There is a constant hankering within us that brings us closer to the unexplored. The urge to create something new and explore beyond is universal. In the past years of our existence, we humans have pampered technology to bridge the huge gaps that existed in the path of our progression. Today technology has contrived new opportunities for many intuitive minds to help them recreate some more white spaces and simplify the existing foundation of technology products and solutions. Along the same vein, the two founders of a Bangalore based company Node Technologies, Ambarish Chaudhari-CTO & Co-Founder at Node Technologies and Tito Vatapilly-CEO & Co-Founder sensed huge opportunity in the enterprise mobility space and forayed to carve a niche in this field by delivering result oriented product services. Incepted in 2010, this company today has been successful in positioning itself as a unique mobile based sales force enablement product provider catering more than 10,000 sales representatives in India.
With the mounting pressure on organizations to retain its customers, CRM has become more important than ever. However, poor user adoption remains the Achilles Heel behind failed CRM software implementation. In addition to the resistant nature of sales person towards CRM, the Indian market throws its own surfeit of challenges to technology adoption especially because most CRM systems follow a “Do it yourself” approach. Responding to these tumultuous challenges, Node has leveraged “SalesGo”, a comprehensive mobile based solution suite for sales people enablement. Built on the “Salespeople First” philosophy, SalesGo has become a preferred favorite of many sales people on the field, unlike most CRMs and SFAs. “SalesGo has a 100% adoption rate by its users”, says Tito. With unique Customer success delivery model, that brings the best of SaaS and managed services, Node takes shared responsibility with its clients to ensure that SalesGO delivers to the intended objective and shows tangible results from day one. The company caters to sales representatives across categories like Asset Management, Banking, Consumer Durables, Electric Automation, Construction, Telecom, IT hardware etc. SalesGo has modules likes Leads, Visits, DSR and Knowledge Hub to enable a sales person on the field to do what he does best; sell. For example, SalesGo Leads helps him manage his follow ups and provides him with the sales relevant information about the customer. It takes away the hassle of reporting. SalesGo Visits helps a sales guy plan his client visits optimally and SalesGo Knowledge hub keeps him updated on the latest product information”, articulates Tito.
“I tell the world, make in India. Sell anywhere but manufacture here. We have the skill and talent for it,” NarendraModi said in his first Independence Day Speech as Prime Minister. Going by this statement, Node’s SalesGo has been designed in India specifically to address the qualms of Indian sales environment at a DNA level. Innovation and nimble footedness can be easily identified in Node’s product design philosophy. A lot of emphasis is laid on the user experience and functionality, and all product features and innovations are filtered through a stringent process of evaluation to meet Node standards on simplicity.
With a vision of being the No.1 Sales CRM in the country, Node has plans of expanding its wings into different verticals and all organisation sizes. “Our strategy has always been centered around building a great product experience”, adds Tito. Looking closely at the white spaces, the company continues to fill the voids, with “simplified” products and services.
Clientele
IBM, Lenovo,Kent RO, IDFC, Airtel, LIC Nomura, Schneider Electric and many more