India Circus Bags Two at eTailing India Expo, Mumbai, 2015

CIOReview Team | Tuesday, 14 April 2015, 10:32 IST

Mumbai April 13, 2015-    India Circus has been adjudged ‘Pure Play Retailer of the Year’ in the recently concluded eTailing India Expo Awards 2015, held in Mumbai. It is also a winner in the ‘Site Design Optimization’ category.
These awards are presented across 13 categories to the most promising, best performing e-commerce organizations and enablers in the country. To make it big in the ecommerce market, India Circus had earlier made proactive investments in upgrading its site design, order management/fulfillment capabilities and business processes to scale & supplement their online sales. In a very short period of time and since its association with Vinculum—a global SaaS based product & service company offering multi-channel  order management & fulfillment solutions, India Circus has revamped their operations to reach targeted scale & offer a seamless shopping experience to their customers.

 “Customers now are savvier than ever & have a wide range of products, shopping & delivery options to choose from. A sustainable online business needs to be geared up for same day/near same day deliveries, accuracy in processing orders & if it comes to- tracking customer returns” said Hadi Curtay - Founder India Circus. “Thanks to Vinculum, we can now focus on what we love doing- to deliver our customers the products of their choice. This partnership has already led to reduced errors, streamlined efforts and better service delivery to our customers which in effect has substantially improved our customers’ experience.”

We are thrilled to be associated with India Circus & hope our products continue to deliver sustainable value to them in the future as well. Our software products lay emphasis on ease of use, decoupled Open architecture, lower TCO and fast implementations & we are consistently looking to innovate through effective business models and ensuring customer delight in each of our engagements” said Venkat Nott, CEO Vinculum Solutions.

About Vinculum
Vinculum offers software products and services to enable multi-channel retailing for eCommerce and brick n mortar retailers.  Its award-winning Software as a Service (SaaS) suite includes products such as Vin eRetail ( helping retailers and eCommerce companies manage orders and inventory across sales channels, sell across multiple sales channels including marketplaces and fulfillment. Vinculum also offers products such as Vin SIM enabling Omni Channel retailing ensuring real time information of store data along with Vin MDM which keeps product information, inventory (items data) and customer master data consistent across channels. Vinculum also provides strong Industry domain consulting and implementation services to eCommerce, Retail, CPG, Supply Chain and Logistics Industries.
Vinculum is among the Top 100 Red Herring Global companies 2014. Its Master Data Management Product- Vin MDM is featured in Gartner’s Magic Quadrant- Other Vendors category. Vinculum is also a NASSCOM Emerge 50 company in 2013 and was featured in the Product Excellence Matrix (A report by NASSCOM and Frost & Sullivan).

India Circus Retail Pvt. Ltd. offers contemporary-chic, sophisticated, and affordable style for various areas of your life, from home decor to personal accessories. With an All-Indian palette, we draw our inspiration from both Mughal Royalty as well as road-side chai. We offer a diverse and distinct array of moods and tones, which we feel represents India.

India Circus seeks to curate the essence of life in India, and transcribe this loud and colorful experience into contemporary and sophisticated style. From luminescent lamps to totes a la mode, we have a lot to offer for various corners of your life! The vibrancy of the colors combined with the nuanced heritage of the designs makes each piece created at India Circus exceptional. All of our creations offer sophistication with a dash of 'Indian-ness,' without draining your wallets.