Kapture CRM is prepared to increase its footprint in Indonesia as part of strengthening its global reach. The region is showing a lot of interest in the leading enterprise-grade, SaaS-based service automation technology, and to meet the demand, it has opened an office in Jakarta. By helping businesses better understand their customers, make the most of analytics and digital/technology investments, and engage customers in a highly personalised way, Kapture aims to increase customer conversion and retention.

The company aims to make Indonesia a $5 million recurring revenue and create a significant presence in the entire EMEA market in the upcoming years.

Elaborating on this, Sheshgiri Kamath, CEO, and Co-founder, Kapture CRM said, “Our research over the past year tells us that customers are looking for better customer service and companies want to provide personalised customer service but this is not turning into a reality, and we are trying to bridge that gap with Kapture. We want to be a testament to providing superior customer service that does not have to be complex, either technologically or financially."

As a part of its Indonesia plans, Kapture has appointed Sai Jayachandra as the country manager. The company has onboarded Budi Mulia as its Head of Business Development who has experience in leading sales teams, customer success teams, and implementation teams across multiple software products.

Kapture CRM will provide its solutions across sectors like retail, ecommerce, consumer durables, healthcare, medical devices, travel and hospitality, real estate, FMCG (Fast Moving Consumer Goods), banking, and financial services. The company is successfully helping 1,000+ brands in 16 countries to make customer service more intelligent and contextual. Kapture has also established its presence in Singapore and has been acknowledged recently in the Middle East region.