CIOReview Team | Friday, 23 May 2014, 04:30 IST
Capillary Technologies, a provider of cloud-based integrated retail solutions, expanded its best-in-class customer engagement solutions in Middle East region. Representing further step in increasing the company’s Customer Engagement capabilities in the Middle Eastern region, the company will continues to increase the scale and support its customers through its existing offices, especially those in the retail business sector who play a key role in the region’s economy.
With Capillary’s Next Generation Customer Experience Management Solutions, consumers can witness 5-7 percent increases in sales and 4-6 times ROI on margins with the usage of big data analytics and CRM technologies to drive predictable revenue growth. Capillary’s CEM solutions will enable these retail marketers to easily and quickly manage their customer data, gain insights and personalize their customer engagement across channels, and driving significant increase in sales and loyalty.
Capillary's suite of ROI-driven Customer Engagement solutions offer real-time loyalty, granular data capture, actionable analytics and instant upsell and cross-sell recommendation engines that generates significant ROI for retailers within weeks of implementation. With its SaaS based platform, the organization integrates everything that retail marketers and operators require to engage with their customers, weaving social, mobile and online experiences into virtually any point of sale device, from legacy terminals to the latest POS devices and mobile tablets.
“Through our significant growth in the Middle Eastern market, we can clearly see that our solutions have resonated well with customers here,” said Michael Geisler, Regional Head, Middle East and Africa, Capillary Technologies.
