Verismart: Revolutionizing Conversational AI & Data Privacy Solutions

Verismart: Revolutionizing Conversational AI & Data Privacy Solutions

CIO Vendor In today's business world, organizations face several challenges. These include the need to automate manual tasks, reduce customer acquisition costs while managing the sales funnel efficiently, manage the sea of data, and find effective ways to reach out to end consumers without being perceived as spam. Overcoming these hurdles is crucial for businesses to stay competitive and drive growth in a rapidly evolving marketplace. For that reason, most companies are turning towards advanced tools powered by Artificial Intelligence (AI). Verismart is a promising block chain-based data access management platform that enables companies to have cumulative data intelligence in a decentralized framework with complete privacy protection for end consumers and flexibility. Founded by Saurabh Gupta, Verismart helps enterprises retain data ownership, enabling them with recurring monetization and more meaningful brands partnerships and protect their users from third-party data abuse.

Verismart offers brands a one click platform to cover their entire target audience exploration journey from identifying, Creating and Delivering to the target audience end to end. Notably, the company’s platform is highly secure and does not store any user data on its platform. It collaborates with Indian banks and telecom companies, including large bank 7 among top 10 and two telecoms. “Our company's conversational and generative AI offerings primarily revolve around building advanced sales channels, bringing down Customer Acquisition Cost, offering brands a higher LTV customer”, states Saurabh Gupta, CEO of Verismart. The company is backed by experienced team, which excels in conversational AI, Data Governance, blockchain and Metaverse.

AI-Powered Solutions
Verismart made an acquisition two years ago, bringing DOLPHINCHAT, a
conversational AI company founded in 2016, under its umbrella. DOLPHINCHAT's product stack, which includes conversational and generative AI, complements Verismart's existing offerings in blockchain-based ad networks and automation for onboarding processes. The integration of DOLPHINCHAT's omni-channel communication has extended Verismart’s functionality to manage end-consumer consent adding new communication channels other than the regular ad-network for data use in our Data Exchange Consortiums more efficiently. The platform enable all sort of different Audio, Textual and Video bot enabled with AI Level-4.

These advances significantly impact BFSI and aviation sectors. Verismart developed a digital authorization platform streamlining bank on-boarding in India, UAE, Singapore. The platform includes credit cards, savings, current accounts, prepaid cards. They also entered digital lending with a new platform. Verismart excels in video KYC compliant with RBI via Whatsapp. Teaming with AWS, they made Digi Pass, office appointment system ensuring seamless ID verification. Verismart employs blockchain-based ad network, enabling privacy-compliant data sharing via Whatsapp. With over 520 million users, Verismart ranks as India's fourth-largest network, allowing targeted ads while focusing on user consent.

Latest Innovation & the Future
Verismart excels in contextual Conversational AI. Its NLP-based bots handle varied inputs, enabling real-time interactions via avatars or video calls. Users can utilize speech to-text for questions and receive text-to-speech responses. This onboarding process benefits non regulated spaces like D2C brands. Verismart integrates live chat for seamless transitions between chatbots and human support. Their generative AI tailors journeys based on customer preferences, supporting 22 languages.

Verismart is developing a Mobile ID based on consent-as-a-service architecture to address data privacy concerns. Verismart will utilize digital pass and conversational AI for streamlining on-boarding. Their ad network, currently reaching 520 million users, is expanding globally into markets like Singapore, Vietnam, Indonesia, and the United States.