Razorpay Collaborates with Truecaller To Transform Online Shopping By CIOTechOutlook Team

Razorpay Collaborates with Truecaller To Transform Online Shopping

CIOTechOutlook Team | Friday, 01 September 2023, 08:43 IST

Truecaller, a global caller identification platform, announced a strategic partnership with Razorpay, India's Leading Full-Stack Payments and Business Banking Platform, to provide shoppers with a fast and secure online checkout experience via its 1-Tap, OTP-Less Verification solution, which ensures user safety throughout the process.

Truecaller's solution will allow Razorpay to provide a faster and more smooth checkout experience to the 200 million+ clients that use Razorpay's checkout on an annual basis. Customers will no longer need to manually enter their contact information or wait for OTPs throughout the checkout process because Truecaller will auto-fill these details with a single tap.

"We are genuinely thrilled about this partnership which aims to improve the customer shopping journey with our 1-Tap Verification Solution, specifically designed for businesses setting up their e-commerce platforms. We look forward to building more such frictionless shopping experiences for both businesses and customers. We are eager to further develop and scale solutions for the direct-to-consumer digital ecosystem through this collaboration," said Priyam Bose, Global Head GTM, Truecaller for Business.

Khilan Haria, SVP & Head of Payments, Product at Razorpay, said, "Our collective vision is to craft exceptional shopping experiences that transcend convenience for both businesses and customers alike. With this 1-Tap Verification feature, customers can now securely and effortlessly bypass the cumbersome multi-step verification process and enjoy the luxury of having their information prefilled with a single tap, streamlining their shopping journey on Android devices."

This strategic partnership between Razorpay and Truecaller demonstrates their dedication to providing a smooth consumer purchasing experience. The cooperation is expected to establish a new industry standard, paving the way for a more user-centric approach to online shopping.