Business Expansion and Online Product Selling in Store as Bigcommerce and Square Collaborate

CIOReview Team | Wednesday, 10 June 2015, 12:15 IST

SAN FRANCISCO,CA: Bigcommerce a provider of ecommerce software and shopping cart software solutions, partners with Square, a financial service, merchant services aggregator and mobile payments services provider, for business expansion and online product selling.

Through this collaboration, small and mid-sized brick-and-mortar retailers will gain the power to connect to customer, inventory and transaction data through various channels. Customers of Square can now set up branded online stores by leveraging Bigcommerce tools. In the report by Natalie Gagliordi for Between the lines, Tim Schulz, Chief Product Officer, Bigcommerce quotes, “When a Square merchant launches an online store, they will be able to sign up for Bigcommerce and unify payments across online and offline," says Tim Schulz, Chief Product Officer, Bigcommerce.”

Cost effective data migration, store customization and personal training is offered to the customers by Bigcommerce apart from built-in marketing tools for increasing sales. Bigcommerce helps their clients to customize their store through API and HTML/CSS editor, or by leveraging the apps provided in their app stores.  Bigcommerce rolls out timely automatic software upgrades, servers and PCI compliance support for Bigcommerce stores.

“Bigcommerce is helping Square merchants take their businesses to the next level," states Eddie Machaalani, Co-founder and CEO, Bigcommerce. “

On the other hand, Square facilitates agile and real time tracking of sales through Square register by recording payments and, issuing of refunds. Square also helps in the efficient management of inventory, regardless of the place. These inventories can be setup easily which in turn alerts the customer in case of products being out of stock. Square Register’s other functionalities include sending the receipts via emails, printing them and, also gives options to customize the receipts with business’s logo and a photo.

 “Through this integration, we’re making it easier than ever for merchants to grow their brand and revenue without the burden of introducing additional complexity to their businesses.” Eddie adds.