IT firm Color Star enters into a strategic cooperation agreement with Quality Plus By CIOTechOutlook Team

IT firm Color Star enters into a strategic cooperation agreement with Quality Plus

CIOTechOutlook Team | Tuesday, 31 January 2023, 03:02 IST

Color Metaverse Pte. Ltd. ("Color Metaverse"), a subsidiary of Color Star Technology Co., has entered into a strategic cooperation agreement with Quality Plus Biomedtech Co., Ltd., according to a recent announcement from Color Star Technology Co., an entertainment technology company with a global network that focuses on the application of technology and artificial intelligence in the entertainment industry ("Quality Plus"). The two businesses want to work closely together in the future and support one another's operations in a variety of fields, including marketing, brand development, data exchange, and research and development.

A biotechnology business in Thailand called Quality Plus claims to provide secure and efficient health and beauty goods by combining technology and medical practises. As medical cosmetology and biotechnology gain in popularity, Color Star has decided to collaborate with them and intends to use its platform, ColorWorld Metaverse ("Color World" or the "Platform"), to market and sell Quality Plus' cosmetology services and goods, including health care items, cosmetics, and cosmetology procedures.

Both parties will also promote one other's brands and open physical storefronts when the global economy slowly recovers. A metaverse site called Color World offers celebrity-only content, virtual reality, and online shopping. Color World currently has a large selection of products from many industries, and cosmetology will be the newest addition, with Quality Plus serving as its primary representative.

With the help of virtual reality technology, customers from all around the world will soon be able to browse and buy goods and services directly from the Platform. Color Star anticipates that by working with Quality Plus, not only will its product lineup grow, but so will the number of people who visit Color World.

Farhan Qadir, CEO of Color Star, said: "We are very happy to cooperate with such an excellent international biotechnology company. From now on, we will not only bring cosmetology products onto the Platform, but we are also considering partnering with Quality Plus and creating a new global cosmetology brand which offers a wider range of services that will hopefully attract more female users to Color World. Color Star will gradually increase its cooperation efforts, such as through establishing premium cosmetology brands and investing in the development of beauty products and nutritional supplements."